Apptoto allows you to track visitors to your Booking Page by embedding your Google Analytics Id and Primary Domain on the booking page.
Enter your Google Analytics Universal Id and Primary Domains on the “Settings” > “Integrations” > “Google Analytics” tab.
Google Analytics Universal (deprecated)
Please note: Google is actively deprecating Google Analytics Universal. Please switch to using Google Tag Manager to add your Google Analytics 4 tracking code.
Once you’ve configured Apptoto to use your Google Analytics accounts, you can look for the following data to begin showing up
- Page views on /b : Represent booking page views
- Page views on /br : Represent appointment page views (i.e. the page the user sees after they book an appointment)
- Events (in the category “Apptoto Booking Page”)
- Booked: Fired when an appointment is booked through your booking page.
Google Analytics 4
To add Google Analytics 4 tracking to your Booking Page, please enter your GTM or G- tag identifier into the “Settings” > “Integrations” > “Google Analytics” tab.
You will then see:
- Page views on /b : Represent booking page views
- Page views on /br : Represent appointment page views (i.e. the page the user sees after they book an appointment)
- A Custom Event named “apptoto_booking” whenever someone books an appointment through your Apptoto booking page
- A custom parameter “booking_page” is added to that event for further tracking purposes.
