Apptoto pricing scales with your needs

Starting at just $30/mo ($10 for each additional user)

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per month
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  • All Listed features
  • Unlimited Manual Messages
  • Unlimited Booking Pages
  • {{sovs.components['honeybee_calendars']}} Users & Calendars
    Each User & Calendar slot gives you 1 calendar and 1 user.

    E.g. if you chose {{ sovs.components['honeybee_calendars'] }}, then you can have up to {{ sovs.components['honeybee_calendars'] }} calendars and up to {{ sovs.components['honeybee_calendars'] }} users.
  • {{numWithCommas(sovs.included_messages)}} Automated Message Credits / mo
Messaging Outside US & Canada

Apptoto supports sending text (SMS) & voice calls to many countries outside of the US & Canada; however we do charge extra for this. Enable this option to send messages to clients whose phone numbers do not start with +1.

This cuts the number of Automated Message Credits in half.

Your current subscription has this option turned on. Please contact if you would like to toggle this off.

Premium Setup (One-Time ${{ whiteglove_fee}} Fee)

Our Premium "White Glove" onboarding covers up to {{ whiteglove_plan == 'gold' ? '3' : '5'}} hours of support and setup.

During this time, one of our Apptoto Experts will work with you to define and configure your Apptoto account – this includes setting up and customizing all online scheduling and automated messages. We will then comprehensively train and turn over your new Apptoto service 100% ready to use. If more hours are needed, we will let you know and arrangements can be made.

Fully refundable within 30 days if you aren't happy with Apptoto.
* Your account has {{ sovs.users_used }} Users & {{ sovs.calendars_used }} Calendars.
Automatic reminder messages

Reduce no-shows by up to 90% by sending automatic reminder messages to your clients before their appointments.

Text (SMS), email, and voice calls

Automatic messages can be sent by text (SMS), email, or voice.

Voice messages are sent by phone call and can include your own voice.

10 DLC Compliance

Apptoto offers full A2P 10 DLC Compliance. We can help you register your brand properly with carriers to ensure reliable & safe delivery of Text messages.

Apptoto Mobile App

The Apptoto Communicator App (iOS & Android) allows you to easily manage your appointment communication on the go.

Reserved Caller ID

All text & voice messages are sent from your own Apptoto caller id located in your area code.

Optionally you can send voice messages from your existing number.

Rules-based messaging

Rules based messaging lets you control which messages are sent automatically to what appointments.

For example you can set up an automatic message to be sent only when the appointment contains the word 'consultation'.

Realtime notifications

Be notified immediately when clients cancel/confirm/request rescheduling or respond with extra information.

Two-way messaging

Easily carry on 2-way conversations with clients over whichever medium they reply.

Two-way calendar sync

Apptoto syncs directly with your existing calendar.

Opt-out / Opt-in lists

Easily manage who has opted-into or opted-out of receiving automatic messages directly from within Apptoto or your Address Book.

Charts and reports

Monitor trends in your business related to your calendar. Track appointments over time.

Online booking

Increase revenue by putting your calendars online!

Let your clients book time on your calendars with full control over what they see and how busy you appear depending on which "Appointment Type" they choose.

Sign-up pages

Let your clients add themselves as participants to existing events.

Useful for group events and signups.

Unlimited bookings

There is no limit to the number of appointments that can be booked through your Apptoto Online Booking pages.

Note that there is a limit to the number of appointments that can receive automatic messages (which is what the "Appointments" slider on the left controls).

Capture mobile numbers

Apptoto captures your client's mobile numbers when they book online!

The mobile number can be added to your CRM system and used by Apptoto to send reliable messages before and after the appointment.

Custom fields

Show up prepared to the meeting by prompting your clients to enter additional information about themselves and the appointment.

Entered data can be added directly to your calendar and CRM system.

Multiple calendar support

Appointments can be booked onto different calendars depending on the options your client choose when booking an appointment.

Availability can be based on all of the calendars involved.

Custom "Add to calendar" content

You have full control over what appears in your client's calendars after they book with you.

The appointment time, title, location, and body fields can all be customized to provide your clients with all the information they need directly from their own calendar.

Apptoto Connect

Re-connect with past appointments and contacts by sending custom text, email, and voice messages to any phone number, email address, or contact.

Automatic follow-ups

Configure Apptoto to send automatic messages after appointments take place.

Easily implement "recalls" by only sending follow-ups to clients who haven't booked since their last appointment.

Calendar and inbox search

Apptoto's search feature lets you find upcoming and past appointments quickly and easily.

Quickly find appointments to send messages to. E.g. "all appointments tomorrow morning on brad's calendar".

Calendar search also lets you quickly generate graphs based on search results. E.g. graph how many "consulting" appointments have arrived late over time.

Inbox search lets you quickly find messages sent or received through Apptoto.

Auto replies (bots)

Save time and money by using Apptoto's Auto Replies (Bots) feature.

Apptoto lets you set up automatic replies and actions when clients respond to their messages.

e.g. you can automatically send a reply back saying "Thank you, someone from our office will be in touch with you soon." if a client requests a reschedule.

e.g. or, if a client dials 7, then send an email notification to

Staff messaging

Streamline communication by leveraging Apptoto's appointment Auto Messages to send messages to calendar owners and other members of your staff.

e.g. send a reminder 1 hour before appointments that aren't at your location.

This feature is enabled by turning on "Settings" > "Advanced" > "Enable the 'To:' field in Auto Messages"

Payments Integration

Accept payments when people book time with you and when you send them reminder messages.

Integrates with Square & Stripe.

Public Developer API

Apptoto's feature rich Developer API gives your development team the tools needed to integrate Apptoto into your workflow and your existing applications.

Basic Support - Email & Chat
Basic Integrations - Google, Microsoft, etc.

This includes all of our standard integrations including:

  • Google
  • Office365
  • Outlook
  • iCloud
  • CalDAV
  • ICS
  • CSV
  • Zapier
  • Clio
  • Stripe
  • Square

Premium Support - Phone

Phone support is available M-F 9am to 5pm (Pacific Standard Time)

Premium Integrations (min users: 6)

This includes all of our premium integrations including:

  • Salesforce
  • Microsoft Exchange

Enterprise Integrations (min users: 10)

This includes all of our enterprise integrations powered our custom Salesforce object engine, and custom API Integrations:

  • Custom Salesforce Objects
  • Custom Salesforce Calendars
  • Custom Salesforce Address Books
  • Improveit360
  • Eyefinity
  • AcuityLogic

SQL Integrations (min users: 16)

Apptoto integrates with many on-premise SQL Based applications.

  • Direct SQL Connection to on-prem database
  • Chiro QuickCharts
  • NextGen
  • Time Matters
  • Open Dental
  • Data Warehouses
  • Other On-Prem EHR/EMR Systems
  • Custom SQL Databases
HIPAA Compliance w/ BAA (min users: 16)

Apptoto's services are fully HIPAA compliant and we take privacy seriously for all users.

If you are a healthcare provider and require a signed BAA, we do charge require you pay for at least 16 calendars.

We do keep our BAA covered users on a set of servers that are separate from other users.

Enterprise Support (Contact

Yes, enterprise support is available!

This includes:

  • Custom BAA
  • Single Sign On
  • HL7
  • Custom Reporting
  • Multi Location Support
  • Group Accounts
  • Professional Services Available

Apptoto's Guarantee

Apptoto offers a 30 day money back guarantee. If you are unhappy for whatever reason with Apptoto's service or support, we will happily refund you for any payment made within the last 30 days.

No questions asked, contact to request a refund if needed.

Frequently asked questions

What counts as an "Automated Message Credit"?

An Automated Message Credit includes a reminder message, recipient reply/confirmation and Auto-reply.

  • 300 character SMS 1 Credit
  • 2 minute voice call 1 Credit
  • 1 Email 1 Credit

Wait, are manually sent messages FREE? (Hint: Yes, in US & Canada)

Yes, in the US & Canada, if you send a message manually through Apptoto's "Compose" feature, or if you reply manually to a client, those messages do NOT count against your credit limit!

What if I send more auto messages than my plan allows?

Messages will continue to go out at a rate of $0.12 per message credit unless you tell us not to by turning off the "Allow Overages" option in your account. Overages can be waived if you upgrade to the next plan.

Which currency do you use?

All prices listed on this page are in US Dollars (USD).

Do I have to sign a contract?

No contract is required. Apptoto subscriptions are month-to-month or year-to-year. You can cancel at anytime.

White Glove Service

Let Apptoto subsidize your technology staff for a day.

Our White Glove on-boarding packages start at $499 with up to 5 hours of dedicated support and setup. During this time one of our Customer Success team members will work with you to define and configure your Apptoto account - this includes setting up all desired automated messages, auto replies, and scheduling features.

Need something more customized? We can still help, please contact for more information on all of our White Glove options.